Collect Customer Reviews with Email, SMS & AI | RatingIcon

Collect Review

RatingIcon centralizes how you capture, nudge, and analyze customer feedback—so more happy customers actually leave a public rating.

Purpose-built for reputation growth.
Frictionless capture, automated follow-ups, and a live insights layer for smarter decisions.
Try a sample flow

Email marketing

Branded request emails with deep-links take customers straight to the rating screen—no hunting, no confusion.

  • Pre-approved templates that match your brand.
  • One-click “Leave a Rating” flows reduce drop-off.
  • Smart send times based on engagement history.
Custom sender domain UTM tracking A/B subject tests

SMS marketing

Short, clear texts with compliant opt-out and a friction-free link to submit a rating in seconds.

  • Link shortener with click reporting.
  • Auto language detection for multilingual audiences.
  • Rate-limit protection to keep carriers happy.
DND/opt-out handled Time-zone aware High delivery rates

AI automated messages

Conversational prompts that acknowledge the customer’s purchase or ticket and politely ask for a rating.

  • Dynamic merge fields: order ID, agent name, store, or SLA.
  • Tone adapts to sentiment: delighted, neutral, or needs care.
  • Cross-channel handoff (email → SMS) if unopened.
Context-aware Multi-language Compliance guardrails

Secure & authoritative external link

We route customers to a secure, branded page that verifies authenticity and then forwards to your public rating destination.

  • Signed, expiring URLs to stop abuse.
  • reCAPTCHA + device fingerprint checks.
  • Audit trail for every review invite.
HTTPS enforced Tamper-evident logs PII minimized

Auto reminder notifications

Gentle nudges that respect quiet hours and stop the moment a rating is completed.

  • Rules: {opened & not clicked}, {clicked & no rating}, {no open}.
  • Cadence caps per customer to prevent fatigue.
  • Instant suppression after conversion.
Opened68%
Clicked34%
Rated21%
Healthy

AI-driven insights dashboard (live)

Real-time panels show invite volume, conversion, source mix, and sentiment—so you know what’s working today.

  • Channel attribution: email vs SMS vs QR.
  • Smart alerts when conversion dips.
  • Suggestions to improve copy, timing, or targeting.
Anomaly alerts Auto-optimize windows Export to CSV

How RatingIcon ties it together

Import customers from your CRM, POS, helpdesk, or a simple CSV. RatingIcon validates the contact, picks the best channel, sends the invite, and tracks the entire funnel to the final rating. Signals from the dashboard feed back into the system to refine timing and messaging.

  • Zero-friction flow: direct link to the rating page after a quick authenticity check.
  • Privacy first: opt-in, unsubscribe, and data retention rules are enforced by default.
  • Scales with you: from single-store to nationwide rollouts.
Role-based access SLA reporting API & Webhooks
Ready to collect more reviews with less effort?
Plug in your customer list and let the workflow run. You’ll see new ratings within days.
Start collecting